Bracketed vs. Unbracketed vs. Slab Serif: What Designers Must Know Before Choosing a Typeface

Bracketed vs. Unbracketed vs. Slab Serif: What Designers Must Know Before Choosing a Typeface
In the world of typography, serif typefaces remain timeless—trusted for their elegance, readability, and professional appeal. But not all serifs are created equal. Designers often encounter three main serif categories: bracketed, unbracketed, and slab serifs. Although they may look similar at a glance, each carries its own visual character and functional purpose. Understanding these distinctions is essential for making informed design decisions—whether you’re building a brand identity, designing editorial layouts, or creating digital interfaces.
This article breaks down the core differences between the three serif types and offers guidance on when to use each one effectively.

Bracketed serifs feature smooth, curved transitions between the stem of a letter and its serif. This creates a softer, more organic connection that feels traditional and refined.
The curved transitions help guide the eye smoothly along lines of text, making bracketed serifs ideal for dense reading environments where comfort and readability matter most.

Unbracketed serifs have sharp, direct connections between the serif and stem—no curves, no transitions. This gives the typeface a more modern, crisp, and technical feel.
The clean joints produce a more structured, authoritative look—making unbracketed serifs suitable for high-end editorial and modern professional branding.

Slab serifs are defined by their thick, block-like serifs, often with minimal contrast between strokes. They appear bold, sturdy, and impactful.
Slab serifs project confidence and power. Their bold structure makes them ideal for designs requiring maximum visual impact and high legibility from a distance.
